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Seminar in London
In April, the Chair went to London to follow a seminar on sports marketing. In the morning, classes were conducted in Havas Sports UK facilities. In the afternoon, visits and conferences with icons of sports marketing were organized. In addition to visiting the Emirates Stadium of Arsenal, the Chair met:
- Etienne de Villiers, President of the ATP, at Queen's Club
- Roch Pellerin, Managing Director of ESPN Classic Europe, in Disney's offices
- Chris Townsend, Commercial Director of the LOCOG, in the LOCOG's offices
- Gil Steyaert, Managing Director of Adidas Northern Europe, in Havas Sports' offices
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